See the music
Task: VEVO is the world’s leading, all-premium music video and entertainment platform. In 2011 the company opened a UK office and hired Open Road to handle its PR.
Jam Today
Task: Research in Motion, the makers of the BlackBerry smartphone, is one of the most innovative – and ubiquitous – companies in the world. Open Road works with the in-house team to showcase the company behind the device.
Engaging on Diabetes
Task: Open Road and Virgo HEALTH are currently working together on an integrated public affairs and PR project for the Bristol-Myers Squibb and AstraZeneca Alliance in Diabetes. Our primary objective is to create a positive environment for the treatment of Type 2 diabetes.
Betting on Britain
Task: As the UK’s leading bookmaker, William Hill was concerned to ensure that its contribution to the UK as a provider of safe well-regulated betting and gaming was better understood by policy-makers and parliamentarians.
Embedding an Ethical Culture
Task: BAE Systems decided that global best practice demanded the creation and introduction of its first-ever global code of conduct, to demonstrate its coherent approach to ethical behaviour and commitment to communicating and embedding it throughout the company.